Posted by Black Locust on 03/03/06 05:06

Or at least that's what they're claiming...


Blockbuster Online Denies 'Throttling'
Author: ERIK GRUENWEDEL
egruenwedel@questex.com
Posted: March 2, 2006

Citing consumer inquiries on the matter, Blockbuster Online, the
Internet-based subscription rental unit of Blockbuster Inc., March 2
reiterated that it does not ³throttle,² or limit the number of movies
shipped to frequent customers.

The announcement comes on the heels of media scrutiny involving online
rental pioneer Netflix, which is poised to settle a class-action lawsuit
alleging false advertising, unfair and deceptive trade practices, and
breach of contract regarding DVD delivery times.

³Blockbuster Online does not throttle,² said Shane Evangelist, SVP and
GM for Blockbuster Online. ³We don't prioritize our customers'
movie-fulfillment based on how often they use our service, and we don't
limit the number of movies a subscriber receives each month. We want our
customers to get the full entertainment value that comes from a
subscription plan, whether that's watching 20-plus movies a month or
five.²

Online subscribers also receive a free in-store movie rental each week,
which Evangelist said allows them to ³satisfy² short-notice rental
impulses at Blockbuster retail locations.

 
http://www.homemediaretailing.com/news/html/breaking_article.cfm?article_
id=8723
--
"Our enemies are innovative and resourceful, and so are we.
They never stop thinking about new ways to harm our country and our people,
and neither do we." - George Dumbya Bush

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