Reply to Re: How Star Wars Surprised the World

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Posted by Derek Janssen on 05/28/06 17:12

Dan Kimmel wrote:

> "Fred Goodwin, CMA" <fgoodwin@yahoo.com> wrote in message
> news:1148788260.110663.179330@j73g2000cwa.googlegroups.com...
>
>>Star Wars not only rejuvenated the moribund science-fiction genre; it
>>also ushered in the era of the summer blockbuster movie-which, for
>>better or worse, transformed the way the movie industry does business.
>
> Some would credit Spielberg's "Jaws," released two years before, with
> creating the "summer blockbuster" mentality.

At the time, it was still treated a Bestseller Book, just like "Love
Story" and "The Godfather"--

Considering that up until 1977, big studio budgets were for Bestselling
Novels, and special effects were for Terrifyingly Realistic Irwin Allen
Disasters, think SW's later-generation influence was perfectly summed up
in one TV/radio ad:
"Never before has so much studio resources and new technology been
apent...just for fun. :) "

Derek Janssen
ejanss@comcast.net

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