Posted by Derek Janssen on 08/20/07 21:56

Lloyd Parsons wrote:

> What this really means is that the 'format war' for the 2% market share
> that these two formats have will be in full swing for the holidays.
> Personally I hope it keeps going. This war is the only thing that got
> prices down to their current levels.

Thing is, this isn't a sudden "swing" or "turning of the battle"--
They'd already lost hearts and minds with the public, as most video and
mainstream outlets had already given HD up for dead after Blockbuster,
and were on the CES '08 Deathwatch.

It was a bribe, the majority of fans will see it as a bribe, and
"sellout" is what most of the core-tech press will end up playing as Who
Paid Who And Why in the headlines...
Only the utterly dopiest media-analyst zombie would be gullible enough
to believe press statements of "We chose the format", or be blinded by
title-association to print "Will Transformers and Shrek win the war?"
spins as if they believed them themselves.

Still comes down to the fact that media analysts aren't the ones
actually BUYING the darn things--
And those with a thousand or so worth of home theater purchses at stake
aren't as name/title starry-eyed when they have to put a thousand bucks
or so of total home-theater purchase decisions at stake.

Derek Janssen
ejanss@comcast.net

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