Posted by steveo on 01/06/08 00:07

"Derek Janssen" <ejanss1@nospam.verizon.net> wrote in message
news:PEUfj.992$EN6.868@trndny07...

<snip>

> And interesting to see that HD's only biggest counterattack so far is to
> try and scrape up any last remaining Sony-is-evil sentiment from last year
> to hope to play the "They musta been bribed!" card--Seeing from firsthand
> evidence how much animosity the public has against...a format that's been
> bribed.

That makes no sense. Observing and discussing what happened is not a
"counterattack." Unfortunately, there really isn't a counterattack that the
HD DVD group could make that would be effective except getting a Blu studio
to go red, and that doesn't seem very likely at this point.

Most people are not arguing that is was "evil," just that Sony and Co were
able to come up with more.

Why would it "evil" to pay for exclusive support? This happens everyday in
advertising (celebrities don't endorse one comapny and its direct
competitor), video game creation (MGS for PS3 only, Halo for XB360 only),
soda choice (Pizza Hut Pepsi only), and in innumerable other instances. It
gives companies competitive advantage, and is necessary to differentiate the
competitors and create added value (i.e. profit).

> The one fault of trying to "drag your opponent down to your own level" is
> that it only reminds observers of just what level that is...And somehow, I
> don't think there's much future in the PR counter-strategy of "Yeah,
> wouldn't it be something if *they'd* had as much public embarrassments as
> WE'VE had!" 9_9

The _denials_ around the Paramount deal were dumb, yes, but even stupider
was the supposed outrage, if it was really even more than just a few Blu
fanbois bitching ad naseum.

steveo

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