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Re: Avid Liquid 7

Posted by TonyP on 01/21/06 00:14

Specs wrote:

>>yeah.... when people ask what I use to edit, I say Avid. They
>>automatically think "wow... he must be doing gteat work" because of the
>>name brand. For some customers, it doesn't matter how good you are, but
>>what you are using. Avid has the name recognition in the industry, and
>>looks good on my business card. A great marketing tool.

> "For some customers, it doesn't matter how good you are, but what you are
> using."

> Highly insulting for those of us that take pride in our work.
> What a dickhead!!

The customer? Not on your life. I get the job. If they are into name
recognition, that is their choice. It's called marketing. Because you
work with Avid, there is a perceived "quality" for whatever reason. I
have shown people what I have done with a/b roll and an Amiga Video
Toaster. They love it. And then they ask "what's an Amiga?".
As for calling some of my customers dickheads... that is your choice. I
hope you aren't as insulting to yours.

 

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