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Posted by Scott Streeter on 10/04/60 11:33
Derek Janssen <djanss@nospam.charter.net> writes:
> lilydied@aintitcoolmail.com wrote:
>
> > My purchases of Spider-Man 2, Sin City, and Mr. & Mrs. Smith came with
> > cardboard slipcovers, which as far as I can tell, are completely
> > unnecessary. They have the exact same cover art on front and back,
> > except for Sin City. In the case of that film, different covers were
> > available to choose from. Aside from that lone novelty, I am genuinely
> > confused what the point of these are. Surely they add to the cost, so
> > why are they there?
>
> To
> A) look more dynamic on the store shelf, and
> B) fill the jacket copy with a lot more point-of-sale promotional
> material that probably wouldn't have been as useful on the real case
> cover once you'd actually *bought* it.
>
> And, like the fabled mattress tag, you're allowed to take it off once
> you get home.
>
> Derek Janssen (we now wait for the choruses of "...OHHHhhhh!")
> djanss@charter.net
So we don't get chapter books in our movies but we get a redundant
cover. Nice... :P
--
Scott Streeter
ss@wpi.edu
http://www.wpi.edu/~ss/
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