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50% sale in Amazon.com causes SURGE in Blu-ray sales

Posted by asjbiotek on 03/07/07 05:20

A sale today at amazon.com of 47 mostly older Blu-ray titles caused an
amazing upsurge in Blu-ray sales in the online retailer.

http://www.amazon.com/gp/feature.html/ref=xs_gb_email_BestDeals_8033?ie=UTF8&docId=1000062781

Although the actual sale is only from $5-$8 off (amazon already sells
at 20-30% off regularly), it immediately caused blu-ray titles to
rocket up such that there were:

TWO blu-ray titles in the Top 20 overall DVDs
FOUR Blu-ray titles in the Top 25 Overall DVDs
NINE Blu-ray titles in the Top 50 Overall Dvds
TWENTY Blu-ray titles in the Top 100 Overall DVds.

In comparison, there were NO HD-DVD titles at all in the top 100...In
fact, the top 24/25 Hd titles were ALL blu-ray titles....

Amazing for a format that is not even 1 year old yet....

----------------------------

PS. Two HD-DVDs were also on sale, but a comparison of the same title
in blu-ray and hd-dvd shows how lopsided this format "war" is
becoming.

"The Fastest Little Indian" $15
Blu-ray - #93
HD-DVD- #241

 

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