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Re: Toshiba rejects Blu-ray victory claim

Posted by rob on 03/20/07 01:07

On 19 Mar 2007 16:29:46 -0700, "Total Annihiliation"
<headbog@yahoo.co.uk> wrote:

>http://www.tech.co.uk/home-entertainment/high-definition/news/toshiba-rejects-blu-ray-victory-claim?articleid=943604279
>
>Moves to dispel anti-HD DVD 'propaganda'
>Rob Mead
>19 Mar 2007 08:35
>
>Toshiba has rejected claims made yesterday at a Blu-ray press
>conference at CeBIT that its own HD DVD format is failing. Olivier Van
>Wynendaele, Deputy General manager of HD DVD at Toshiba Ltd said the
>claims were "propaganda" and then proceeded to dispute them point by
>point in a call to tech.co.uk
>
>Last Thursday Blu-ray Disc Association chairman Frank Simonis said
>that Blu-ray discs were now out-selling HD DVDs by 3:1 in the US - a
>claim Van Wynendaele disputes.
>
>Van Wynendaele argues that the reason for the disparity is that new
>owners of PlayStation 3 games console are simply redeeming free Blu-
>ray movie vouchers given to them by Sony that they have to exchange at
>retail stores - this is distorting genuine sales figures, according to
>Van Wynendaele.
>
>He counter-claimed by declaring that Toshiba had sold 200,00 HD DVD
>players in the US, compared to just 30,000 true Blu-ray players. Van
>Wynendaele said that the two million PS3 sales could not be counted
>because there was no guarantee that people who were buying the
>consoles were: a) choosing to buy movies with their own money; or b)
>actually watching Blu-ray movies at all - the vast majority could be
>using the PS3 to play games on, for example. The truth is, he said,
>that neither format could claim victory when high def player sales
>accounted for less than 1% of regular DVD player sales - in the US at
>least.
>
>You drop your prices, we'll drop them lower
>
>Van Wynendaele also said that Toshiba's player pricing strategy would
>still put its HD DVD format at an advantage when compared to Blu-ray.
>He said Sony's decision to offer a lower-priced player later in the
>year would be undercut by Toshiba.
>
>He also said the company's own research had confirmed that even at
>£450, many people still believe HD format players to be too expensive
>when compared to the bargain basement prices offered by supermarkets
>on DVD players. Toshiba launched a £449 1080p HD DVD player - the HD-
>EP10 - last week. Blu-ray players currently sell for around £1,000.
>

He left out the most important issue - industry support.

HD DVD is a failure in this respect.

 

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