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Posted by nobody special on 03/25/07 22:29
Mike is SO right on. I've done over 20 years of corporate trainign
work and I can count on one hand the number of times we needed a jib
or steadicam for any of it. A dolly, somewhat more often, but you go
showing a corporate training video manager your jibs and steady-cams,
and they'll laugh you out of the office.
A medium-priced camera that shoots DV, a wide-angle lens adaptor,
quality mics and lighting, maybe a good scan converter to grab video
from off their computer displays, quality lighting and the knowledge
to apply it, these will stand you in good stead. And to make ANY of it
worth taking out of the cases, you need a WRITER who can make a real
SCRIPT. This perhaps above all is where 90 percent of corporate
training or promo videos fall down.
perhaps the best 20 bucks you coudl spend is to buy a used copy of
John Morley's corporate scriptwriting book; a classic work that covers
the writing as well as producing. it will lay out the traps and
common mistakes as well as map your path to the perfect, effective
script.
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