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Some advice on encoders and production method please?

Posted by richard on 01/23/08 07:17

We shoot videos on Sony mini-DV (V1 in SD mode or PD170), edit in
Premiere CS3 and publish to a web site. Most of our production processes
have been picked up on the job by the various editors who have worked
here and I'm not sure we're getting the best quality possible. In fact
I'm sure we're not. Currently we capture in Premiere, output as AVI and
encode in Windows Media Encoder. We generally encode at about 1000Kbps
and have fiddled with that, the results are obvious with the tradeoff
against filesize - I am comparing our product with competitors at similar
file sizes and ours just look 'murky'. One person came here with the
quip "AVI stands for Atrocious Video image and we need Sorenson". So can
someone offer their advice here - is Sorenson a better encoder, and is it
a plug-in I can get for Premiere? Should we be shooting at 50i or 25p?
How often should keyframes be scheduled?

Any help appreciated.

 

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